First Buses

Keele campus is serviced primarily by First Buses’ 25 service. The 25 connects Keele campus to Newcastle-under-Lyme town centre, Royal Stoke University Hospital, Stoke-on-Trent train station and Hanley city centre. Keele students are entitled to a discount on ticket prices by showing their Keele card.

A 10-trip ticket can be purchased on any First Bus for £15 or at KeeleSU reception for £14. Bus passes can also be purchased, entitling the holder to unlimited travel in The Potteries network. A month ticket can be purchased for £45, and a year ticket for £299. These tickets can be purchased from travel shops at Newcastle or Hanley bus stations, or at KeeleSU reception.

For more information on First Bus timetables, click here.

D&G Buses

Keele campus is also serviced by D&G’s 85 service, which runs between Crewe and Newcastle bus station, passing through Weston, Betley and Madeley en route. Keele students may also receive a discount on ticket prices by showing their Keele card.

For more information on D&G Bus timetables, click here.

Smart ticket

Provided by Stoke council, the Smart ticket provides unlimited travel on First, D&G, Wardle Transport, Scraggs, Bakerbus, Bennetts, Copelands and Arriva Midlands services.

Prices for Keele University students are:

1 week ticket                                     £18
1 month ticket                                   £60
3 month ticket                                   £150
1 year (by direct debit only)              £540

Smart tickets are available to buy from the KeeleSU reception.

Safety Bus

KeeleSU also offers a free safety bus service for students at night and during exam periods. For more information, click here.


As well as being available to those between the ages of 16 and 25, National Rail’s 16-25 Railcard is available to anyone over the age of 25 in full-time study (with valid proof). With the Railcard, you can get 1/3 off Standard Anytime, Off-Peak, Standard Advanced and First Class Advanced train tickets and London Underground and Overground services.

To purchase a one-year 16-25 Railcard at a cost of £30, click here.